SMARTWOOL SOCKSSmartWool socks and clothing was born with comfort in mind and a desire to satisfy the needs of walkers, runners, skiers, cyclists, climbers, hikers and anyone else who enjoys comfort and performance. |
![]() Shop Smartwool Socks:MEN'S SMARTWOOL SOCKSWOMEN'S SMARTWOOL SOCKSKIDS' SMARTWOOL SOCKSSMARTWOOL PhD SOCKSSMARTWOOL CLOTHINGSmartWool was born with comfort in mind. SmartWool founders were New England ski instructors struggling to keep their feet warm. After trying a variety of sock materials, they rediscovered an age-old classic: wool. But while these socks may have been warm, they were itchy and shrank. So SmartWool worked on a process to make SmartWool socks soft and easy care. SmartWool was born on a simple belief: keeping feet comfortable while hiking, skiing, biking or running. SmartWool launched its everyday-use lifestyle line in 2004, bringing extraordinary comfort to daily life with fun, fashionable designs. Both socks and clothing now enjoy worldwide distribution. |




